Art direction
Interaction design
User experience
Web design
UnitedHealthcare sought assistance in presenting their insurance plans and offerings in a more compelling manner. To achieve this, we created clean and simple layouts, where font hierarchy and composition played a crucial role.
By effectively utilizing their minimal color palette and typography, we developed a universal visual language for presenting their extensive content.
We combined airy layouts with colorful illustrations and friendly photography to create an online experience that is both inviting and professional.